A strong cocktail of creative thinking, game design and copywriting. Grateful for having had the chance to work on so many creative projects. My work experience is such a ride, always guided by passion and genuine interest.
It started with copywriting, after graduating Journalism and Communication Studies. Over the years, I’ve become more and more interested in digital experiences and interaction design so I’ve chosen to tell my stories in a new environment: games.
At this point in my career, I am focusing on integrating everything I’ve learned so far to create valuable interactive experiences. I’ve become interested in educational projects, behavioral design and more meaningful work. Apart from games and story telling, I am passionate about system design, plants, visual arts and going late to bed.
Following the Bartle test, I am the explorer: a player who approaches new challenges with curiosity and interest, flexible, open minded and enthusiastic.
Work experience: game design
2018 – 2021
At the beginning of 2020, I grew into a game designer role for Bubble Witch Saga 3. There my work focused on live ops and performance features.
2015 – 2018
Copywriter 2012 – 2014
In Ogilvy I’ve had the chance to work for clients like Philips, IBM and Nestle, focusing on digital experiences and online branding. Facebook and mobile apps were the trend back then, a time when I’ve learned a lot about UI/UX and interaction design.
Copywriter 2009 – 2012
My first “real job” was a copywriter position for Leo Burnett Romania. The internet sure looked different back then! Facebook campaigns, social media strategy and brand websites were my main responsibilities and Procter & Gamble, Chio Chips and Beck’s were our most important clients.
Game design, focusing on system design
Flow and UI/UX design (Figma, Photoshop, Balsamiq)
Prototyping experience (gameplay)
Free2Play economy design, experience working on live titles
Decent presentation skills
Marketing know how
University of Bucharest
The Academy of Modern Applied Psychology
Cognitive Behavioral Therapy